Arqiva is to support South Asian broadcaster Star in their launch of the UK’s first South Asian high definition channel. The Star Plus HD Channel will be uplinked onto satellite capacity on Arqiva’s dedicated HD platform on Eurobird 1. This will enable subscribers on BSkyB to access Star Plus HD, the world’s most watched Hindi entertainment channel.
John Bozza, Director of Sales at Arqiva, said: “Arqiva already provides satellite distribution services for four of Star’s channels and we are delighted to be expanding our relationship by supporting their move into HD broadcasting. With our extensive expertise in launching TV channels and our dedicated HD platform we were able to facilitate the fast launch required by Star. We wish the channel every success.”