TV Globo joins GlobeCast OTT platform
September 21, 2012
TV Globo International has signed an agreement with GlobeCast, a provider of media management and global content delivery services, to join its MyGlobeTV platform.
MyGlobeTV is a television bouquet that brings international and thematic audiovisual content directly to subscribers in the US. In contrast to WorldTV, GlobeCast’s direct-to-home satellite offering, with MyGlobeTV all viewers need is a broadband Internet connection and a MyGlobeTV set-top box; no satellite dish is required.
Launched in July, MyGlobeTV is currently composed of 16 Romanian channels and there are plans to rapidly expand the line-up to include further communities, attracting a large variety of niche audience groups.