Advanced Television

KKR, Permira to sell ProSiebenSat.1?

February 4, 2013

Private equity groups Permira and KKR are looking at options for their approximately 53 per cent controlling stake in German broadcaster ProSiebenSat.1 Media, according to reports. A decision on the potential sale of the full stake or part of it is expected this year.

Time Warner, News Corp. and Comcast-controlled NBCUniversal could be among potential bidders. Discovery Communications late last year agreed to buy ProSieben’s Scandinavian business for $1.7 billion.

The current ProSieben owners, which took their stake in 2006, have hired JPMorgan Chase to advise them on their options for the remaining business, which includes the Sat.1 and ProSieben TV networks.

Permira and KKR paid $4.2 billion for their stake, but is now valued at around $7.5 billion.

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