Rightster, the online video distribution and marketing specialist, has signed a global video content distribution deal with international media group and digital publisher Future to help increase audience reach and revenue streams for their technology and gaming publications.
Rightster will increase exposure for Future’s video clips from their technology and gaming publications by creating a private syndication portal (PSP) that will distribute and monetise Future’s digital video portfolio to their publisher partners. The clips will include how-to videos, gadget reviews, conferences, and product reviews. These clips will be unbranded to have universal appeal, simplifying the syndication process. Rightster’s media sales team will provide advertising solutions for this content to drive revenue growth.