Advanced Television

Elemental for Warner

April 9, 2013

Elemental Technologies, the leading supplier of video solutions for multiscreen content delivery,  announced that Warner Bros. has deployed Elemental Server video processing systems to enhance its Emmy Award-winning Digital End-to-End (DETE) content workflow and distribution system. Elemental Server drives large-scale content conversion while significantly reducing the physical, power and heating footprint required to output studio-grade video assets for distribution.

Warner Bros. Technical Operations developed the DETE system to enable automated and faster content delivery, more consistent video quality and greater efficiency for its customers. The system manages Warner Bros.’ high definition and standard definition master files in the DETE digital vault. Elemental Server video processing is used to transcode and transform material to digital video formats ranging from mezzanine-quality files to web proxy files for remote viewing and editing.

Elemental Server is fully integrated into the DETE automated workflow through flexible REST APIs. Support for the creation of ProRes mezzanine files enables a number of critical workflows for Warner Bros. The company also uses Elemental Server to support efficient MPEG-2 and H.264-based digital media workflows.

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