Advanced Television

eyeIO UltraHD movies for Sony TVs

May 31, 2013

spider-maneyeIO has confirmed that its UltraHD compression encoding technology has been licensed by Sony Pictures to enable the studio to offer the first-ever 4K UltraHD content delivered to the home.

Owners of Sony Electronics 4K UltraHD TVs will be able to access a selection of 4K movies delivered to their sets via Sony’s 4K media player, which launches this summer. eyeIO’s core video technology efficiently processes, compresses and encodes the enormous 4K source files into a format that requires significantly less bandwidth, making distribution more efficient and conserving storage space on devices as well as bandwidth costs.

“We are honoured to play an integral part in the first commercial, worldwide use of 4K UltraHD with Sony Pictures,” said Rodolfo Vargas, CEO of eyeIO. “We are confident that eyeIO’s capabilities are perfectly matched with Sony’s commitment to high quality viewing experiences as well as creating and delivering captivating content to enhance the viewing experience of audiences everywhere.”

The assets encoded at eyeIO’s Palo Alto headquarters are full 4K UltraHD, 3840×2160 resolution and include support for extended gamut colour (xvYCC). eyeIO’s certified, 4K UltraHD offering has been perfected over the course of the last two years, offering a simplified workflow, ultra-high quality at incredible speed to improve cost efficiency and establish a standard for the industry at large.

Films available at launch include Bad Teacher, Taxi Driver, The Amazing Spider-Man and The Other Guys.

Categories: Articles, Connected TV, Content, OTT, UHD, Ultra-HD/4K