At ANGA COM 2013, Cisco will demonstrate openness and innovation in the cloud, network and client to address the industry’s most important challenges.
With a forecast average of 5 connected devices per Internet user by 2017, and Internet delivered video anticipated to represent 55 per cent of all Wi-Fi and mobile Internet traffic, the Cisco Visual Networking Index highlights a precedent for solutions that enable access to video content on any device, and in the most flexible ways.
In a series of demonstrations, at ANGA COM Cisco will showcase how its solutions enable monetisation and competitive differentiation, with a focus on next-generation infrastructures to enable quality experiences and cloud-delivered services.
• Tele Columbus, Germany’s third largest cable operator is extending its subscriber experience with the deployment of a DVR ready solution. Powered by Cisco Videoscape Unity and third-party hardware, the solution provides zapper boxes with an external hard disk and DVR functionality including the ability to record, playback, pause and fast-forward and rewind programming.
• Unitymedia KabelBW and Cisco will showcase the Horizon platform at ANGA COM. Unitymedia Kabel BW will exclusively provide previews of their implementation of the Horizon platform, set to launch in the German market later this year. Cisco will showcase the Horizon platform as deployed by UPC in the Netherlands, to a limited audience. Horizon is an innovative media and entertainment platform for the home, seamlessly integrating cable and web-delivered services as well as personal content for intuitive discovery across different screens; Horizon includes Cisco Videoscape Unity software solutions such as MediaHighway middleware, headend technology and Cisco Snowflake, the advanced User Interface framework.
· Cisco will highlight a number of offers as part of Videoscape Unity. Videoscape Unity provides a pre-integrated, end-to-end solution to address specific business challenges, combining multiple suites and products, as well as integration services, all packaged and delivered as a single solution. Offers Include
o TV Everywhere: Empowering viewers to easily discover and watch live and on-demand content on any device, from any location.
o Multiscreen Cloud DVR: Enabling service providers to accelerate DVR penetration and rapidly monetize new subscribers, devices, and services.
o Connected Video Gateway: Extending the cloud into the home, providing subscribers with access to multiple services on a multitude of devices, in the home and on the go – delivering any content, anytime, anywhere, on any screen.
· Advanced cloud-based TV solutions, providing elastic scalability, thin client architectures and interoperability with legacy infrastructures.
· Open technologies that promote flexible access to TV services including RDK, HTML5, CI+ and HBBTV.
· Converged and multiplatform delivery, including CCAP migration for scalability, density and convergence towards an all-IP service architecture, DOCSIS 3.1, service provider Wi-Fi, and Cisco PrimeÒ to enable home and network management.
· Advanced monetization, including addressable advertising and third-party application integration through Videoscape Open APIs.
· Fiber vs. LTE: Potentials and Borderlines – Nick Fielibert, CTO Cable, Digital Media and IPTV Business Service Provider European Markets, Cisco – June 5th 10:00am, CET
· DOCSIS 3.1 and Advanced MAC-PH – The Future of Bandwidth Evolution – Steve Condra, director of Architecture, Cable Access Business Unit, Cisco – June 5th 11:45am, CET
· TV Everywhere, Mobile and WiFi: From Network Operator to MSO – Yves Padrines, vice president, general manager, EMEAR, Service Provider Video Technology Group, Cisco – June 5th 14:00pm, CET
· DVB – UHDTV and Content Protection – A Major Step into a New World – Howard Silverman, senior solutions product manager, Service Provider Video Technology Group, Cisco – June 5th 15:45pm, CET
· Connected Home Summit – Martin Wiegmann, managing director, Service Provider, Germany/Member of the Managing Board, Cisco – June 6th 11:30am, CET
Cisco Visual Networking Index, 2012-2017 Video Highlights:
· It would take an individual over 5 million years to watch the amount of video that will cross global IP networks each month in 2017. Every second, nearly a million minutes of video content will cross the network in 2017.
· Globally, consumer Internet video traffic will be 69 per cent of all consumer Internet traffic in 2017, up from 57 per cent in 2012. This per centage does not include video exchanged through peer-to-peer (P2P) file sharing. The sum of all forms of video (TV, video on demand [VoD], Internet, and P2P) will be in the range of 80 to 90 per cent of global consumer traffic by 2017.
· Internet video to TV doubled in 2012. Internet video to TV will continue to grow at a rapid pace, increasing fivefold by 2017. Internet video to TV traffic will be 14 per cent of consumer Internet video traffic in 2017, up from 9 per cent in 2012.
· Video-on-demand traffic will nearly triple by 2017. The amount of VoD traffic in 2017 will be equivalent to 6 billion DVDs per month.
· Content Delivery Network (CDN) traffic will deliver almost two-thirds of all video traffic by 2017. By 2017, 65 per cent of all Internet video traffic will cross content delivery networks in 2017, up from 53 per cent in 2012.