Millenia 3 Communications, a company dedicated to serving the promotional needs of network and syndicated television, has inked a three-year partnership renewal for Civolution’s global broadcast intelligence solution, Teletrax.
Since their partnership began six years ago, Millenia 3 has utilised the Teletrax broadcast verification service to monitor and track airing of television advertisements for its industry-leading clients. Millenia 3 has also been able to streamline its content delivery for distributors by using Teletrax’s software-based encoding system, which eliminates the need for physical hardware encoders, thereby allowing distributors to retain digital files in their native format.
“For over six years, we’ve turned to Teletrax for essential data regarding our clients’ television media buys, and continuing our partnership was a clear choice,” said Robert Owen, president and CEO of Millenia 3 Communications. “Not only has Teletrax delivered timely and accurate data with incredible customer service, but it has also made our distribution process even more efficient through software-based encoding.”