The Weather Company has announced the launch of The Weather Channel App for Smart TVs, featuring live TV, weather forecasts, severe weather reports, latest videos and user-generated content within an immersive interface to the live weather conditions. The Weather Channel App for Smart TVs launched in Europe with LG and is also available on all Smart TVs by LG in the UK.
“The Smart TV App from The Weather Channel extends our unique, user-friendly weather service onto smart TVs across Europe, offering an immersive, personalised weather experience,” said Patrick Vogt, president, The Weather Company International. “This is a testament to the continued expansion and success of our global multi-platform products that drive deeper engagement with our audience. We are very excited to be strategic partners with both LG and Orange going forward. ”