Advanced Television

SeaChange unveils SaaS multi-screen service

September 13, 2013

Colin Mann @ IBC

SeaChange International, is establishing the source for the next wave of multi-screen television service introductions with its pay-as-you-grow SeaChange Cloud Adrenalin.

While commercial deployments by large television service providers defined multi-screen’s first wave, SeaChange Cloud Adrenalin aims at empowering mid-sized and smaller providers to also capitalise on personalised TV Everywhere services that embrace OTT content as part of blended entertainment services. Pay-as-you-grow means that television service providers can dynamically control spending in response to the elastic requirements for content, subscribers and levels of service offering.

“Multi-screen services are essential for providers to retain and draw subscribers and SeaChange is removing the complexities and economic hurdles with a flexible SaaS foundation,” said Sud Kaushik, Director of Product Management, SeaChange. “SeaChange Cloud Adrenalin deploys rapidly and scales responsively, so providers pay only for services consumed, which can deliver return-on-investment faster. Right-sizing with anOPEX-based cloud platform means any provider can kick-off multi-screen quickly, without compromising on any of SeaChange’s exhaustive capabilities and quality of service assurance.”

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