ACTV8.me is working with global technology experts NCR and Intel to launch a cloud-based, digital TV wallet that will be made available to millions of TV viewers around the world. The technology seamlessly integrates with television advertising, closing the loop on the consumer’s path to purchase, from watching a commercial during a show to walking into a retailer to redeem the offer.
“NCR is committed to delivering innovation with companies like ACTV8.me and Intel to drive adoption of creative digital technologies that deliver measurable business value”
“Television sets were once passive and disconnected from viewers. Now, they are bi-directional entertainment networks capable of actively forming simple, monetisable relationships with viewers,” said Brian Shuster, Founder and CEO of ACTV8.me, a technology & media company that got its start in television in 2012. “With NCR and Intel, we are working closely with the only two companies in the world with the technology, expertise and reach to make our new digital TV wallet possible.”