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Youngsters’ mobile media use triples

October 28, 2013

kids-with-ipadA survey of children’s media use in America by kids and family education body Common Sense Media has recorded a dramatic increase in children’s access to mobile media devices in just two years. Among families with children eight and under, there has been a five-fold increase in ownership of tablets (from 8 per cent to 40 per cent), and the percentage of children with access to some sort of smart mobile device at home has jumped from

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Categories: Articles, Consumer Behaviour, Mobile, Portable Media, Research