Sky Sport’s 55,000 hours of sport in 2013
January 2, 2014
There were record viewing figures for Sky Sports’ football coverage in their biggest season ever, which included 116 Premier League matches this season.
Sky Sports also offered more women’s sport than ever before, enjoyed a record year for its digital platforms, while over 30,000 young people participated in Sky Sports Living for Sport, for which David Beckham signed as ambassador.
Barney Francis, managing director for Sky Sports, said: “We are offering more sport, more choice and more reasons to watch Sky Sports than ever before. Our viewers can enjoy unrivalled sport across six channels, our mobile and digital platforms and while 2013 was the best year yet, we’re sure 2014 will be even better.”
The five most televised sports in 2013 on Sky Sports, including support programming, 3D and live coverage but excluding simulcasts and interactive programming, were:
1. Football – 8,462 hours
2. Golf – 5,072 hours
3. Cricket – 4,711 hours
4. F1 & Motorsport – 4,098 hours
5. Rugby Union – 2,055 hours