Sub-$1,000 4K TV from Polaroid
January 3, 2014
By Colin Mann
Digital age photography and consumer electronics specialist Polaroid is showing what it describes as a superior quality, affordable new line of televisions at CES 2014.
Polaroid will début a 50” Smart TV that is Roku Ready, as well as a 50” Ultra HD 4K Television. According to Polaroid, the sets will provide consumers with unparalleled picture quality and several state of the art new features, all at an affordable price point.
“Not many people realise that Edwin Land was a pioneer in developing the polarising technology used in modern televisions,” said Scott W. Hardy, President and CEO of Polaroid. “We are excited to bring consumers a state-of-the-art product at an affordable price point. Families can share more movie nights together with our new home entertainment options.”
Offered by Empire Electronics Corp, an authorised Polaroid licensee, prices will range from $599.99 for the 50” Smart TV and $999.99 for the 50” Ultra 4K TV.