Advanced Television

Millennials key targets for second screen content

January 10, 2014

By Colin Mann

The Consumer Electronics Association (CEA) and National Association of Television Program Executives (NATPE||Content First) have released the findings of the first part of a joint research study analysing how and why consumers use Second Screen devices to engage with video content. The findings,

This content is restricted to site members. If you are an existing user, please login. New users may register below.

Existing Users Log In
New User Registration
*Required field

Categories: App, Articles, Consumer Behaviour, Content, Markets, Mobile, Portable Media, Research