Viggle acquires Dijit
January 31, 2014
Viggle, the mobile entertainment marketing and rewards platform that includes the Viggle and Wetpaint brands, has acquired Dijit Media, maker of award-winning technology that helps consumers search for, find, and set reminders for TV shows and movies wherever they are offered.
Dijit builds and distributes the NextGuide discovery service, a hyper-personalised programming guide for iOS and on the Web that helps users answer the question, “What should I watch next?” NextGuide combines listings from any live TV service with movies and TV shows that can be found and played on services like Hulu Plus, Netflix, and iTunes, with rich searching capability, alerts, and one-click watching.
NextGuide includes the Reminder Button, a technology that allows TV and movie fans to find, track, and set reminders via emails, text messages or app push notifications for the shows they plan to watch.
Jeremy Toeman, CEO of Dijit Media commented, “We’ve had incredible growth and success since our launch and we’re excited to join with another company that shares our goals – to create a holistic marketing platform for brands and networks, while giving our users content and tools they need to take control of their daily entertainment choices.”