Eutelsat going for gold at Winter Olympics
February 6, 2014
In the final run-up to the Sochi Winter Olympic Games, Eutelsat Communications announces that capacity equivalent to almost 5,000 hours of transmissions has been booked by TV channels and service providers to broadcast coverage of this leading sports event assembling more than 2,500 athletes from over 80 countries.
Coverage will be transmitted to Europe via the Eutelsat 16A, Eutelsat 7A and Eutelsat 3D satellites that offer exceptional single-hop reach between Europe, Russia, North Africa and the Middle East.
Eutelsat’s satellites form part of the broadcast infrastructure mobilised to enable an expected three billion viewers to watch the 98 events taking place in Sochi from February 7th, including the opening and closing ceremonies, interviews and sports news. This year’s event follows multiple sporting, cultural and political events of global interest that have been delivered around the world through the company’s fleet.
Ahead of and during the games and the Winter Paralympics that will follow in March, Eutelsat’s Booking Centre will continue to coordinate occasional-use bookings ranging from 15 minutes to several days.