Advanced Television

Netflix uses viewing data to guide production

February 24, 2014

Netflix spends $3 billion a year on TV and film rights, with about $300 million of that ploughed into making its own shows – using decisions based on a meticulous analysis of the viewing habits of its 44 million subscribers worldwide.

Todd Yellin built the engine that recommends TV shows and films that users might

This content is restricted to site members. If you are an existing user, please login. New users may register below.

Existing Users Log In
   
New User Registration
*Required field

Categories: Articles, Consumer Behaviour, Content, IPTV, OTT, Research, Test & Monitor