PayWizard, Conax boost multiscreen monetisation
March 10, 2014
By Colin Mann
Multiscreen pay-TV subscriber management and billing solutions specialist PayWizard is partnering with total service protection innovator Conax to boost operators’ offerings for multiscreen content delivery and monetisation.
The pair are enabling pay-TV operators and content owners securely to deliver multiscreen content, manage subscribers, and offer payment services across a range of devices, platforms, territories and new services.
They say they are offering pay-TV operators and broadcasters additional flexibility, more services, more payment options and new methods to enhance the consumer experience and boost viewer satisfaction – creating strong business values for operators.
According to the pair, integrating PayWizard’s award-winning subscriber management platform with Conax’s flexible multiscreen security solution enables operators to easily register and manage subscriber accounts and process payment seamlessly, across all devices, helping to counter ‘service shaving’ in competition with OTT services such as Netflix and others.
In addition, they say they are helping operators monetise the evolving multiscreen scenario with flexible and secure content delivery whilst offering a convenient and compelling unified entertainment experience for subscribers, which reduces churn.
“Conax has developed an ecosystem for secure multiscreen content delivery including new services and potential revenue streams such as Live TV on multiscreen, PRV quota, catch-up services and more. Integrating PayWizard’s award-winning platform provides yet another important building block in the value chain,” said Tor Helge Kristiansen, VP Product Management, Conax. “Combining our powerful Conax Contego Unite multiscreen solution with feature-rich, value-added extras such as seamless subscriber management and billing from PayWizard provides strong business values for operators preparing for the multiscreen future.”
“Our enterprise class software and specialist knowledge means we are perfectly positioned to help companies overcome the challenges of unifying multiscreen delivery, and our work with Conax is a true reflection of that,” said Ryan Welmans, Partner Manager, PayWizard. “By partnering with leading technology providers like Conax, PayWizard’s rich interoperability can reduce lead times and deployment costs for those involved. This partnership in particular shows how we are responding to the needs of today’s pay-TV operators and broadcasters, and providing the additional power and flexibility to enhance the TV experience whilst driving business performance. This is exactly what our Partner Programme is designed to do – help and support companies as they adapt their technologies to today’s evolving landscape.”