Advanced Television

Americans addicted to binge-viewing

April 30, 2014

In a new national survey conducted by strategic research, marketing and brand consultancy Miner & Co. Studio, seven out of 10 US TV viewers consider themselves binge-viewers – an activity that the same percentage of respondents says is “addictive”. The study – Can’t Stop, Won’t Stop: Binge-Viewing Is our New Favorite Addiction – identifies binge-viewing as

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Categories: Articles, Consumer Behaviour, OTT, OTT, Research