Advanced Television

Tablet users prefer OTT apps to TV apps

June 13, 2014

watch-tablet-ipadAccording to research from The Diffusion Group (TDG), despite the widening availability of ‘TV Everywhere’ services, tablet owners are significantly more likely to use OTT service apps such as Netflix than those offered by both TV networks and operators. Almost half

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Categories: App, APPS, Articles, Consumer Behaviour, Content, Mobile, OTT, OTT, Portable Media, Research