Advanced Television

CTAM: 49% aware of TV Everywhere

July 4, 2014

watching-mobileAwareness of TV Everywhere features has reached 49 per cent of multichannel video programming distributor (MVPD) customers aged 18 to 64, according to a survey designed to track TV Everywhere awareness and usage. More specifically, 49 per cent of

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Categories: Articles, Consumer Behaviour, Mobile, OTT, OTT, Portable Media, Research