BBC World News has unveiled a new suite of VoD content, meaning that its international distribution partners can now offer their customers a raft of the channel’s programmes wherever and whenever they want it. The package includes over 120 hours of the channel’s best-known long-form content strands, including HARDtalk, Click, The Travel Show and Our World each year. The package may also include specials and thematically grouped content, all of which is specifically commissioned for international audiences.
Colin Lawrence, Director of Distribution for BBC Global News Ltd, said, “The fact that we have award-winning long form content that sits alongside our world class news and current affairs has always been one of the things that makes BBC World News stand out against our competitors. We know from the quantity and quality of our social media engagement that these programme brands are widely recognised and appreciated around the world. As consumers increasingly demand content on their own terms, we’re pleased that we can now offer our partners a suite of programmes of this quality and range to serve their needs.”
File delivery means the content is available in both SD and HD, further super-serving the time-shifted audience.