ContentWise, the personalisation, discovery and recommendations solution for digital TV content, has confirmed the appointment of Pancrazio Auteri as Chief Technology Officer. Effective immediately, Auteri will drive forward ContentWise’s technology roadmap, and oversee the company’s technology vision and innovation.
Auteri joins ContentWise from TiVo, a leader in the advanced television market, where he held the position of Director of Product Management. He brings highly relevant knowledge of creating data-driven consumer choice and experience to his new role at ContentWise.
“Personalisation has become a necessity for service providers as they compete with new Internet video players and strive to remain relevant to consumers,” said Auteri. “I am excited to join ContentWise because it is positioned at the heart of this transformation. By leveraging semantic reasoning and predictive analytics, ContentWise truly understands both user behavior and operational needs in this changed landscape, and is poised to redefine the personalised user experience and enhance operators’ control over it. I look forward to helping shape the company’s technical vision in its next phase of growth.”