Olympics channel gets closer
October 27, 2014
By Chris Forrester
A meeting of the International Olympic Committee’s Executive Board in Montreux, Switzerland, is recommending that an all-year Olympics TV Channel be set up. IOC president Thomas Bach confirmed that a feasibility study looked good, and while no language plan was specified local reports suggest that the channel will initially be broadcast in English, although the channel might be based in Madrid, home to Olympic Broadcast Services.
The IOC has recommended that the proposal be put before the full IOC membership which is meeting December 8th-9th in Monaco, where approval is anticipated.
The aim of the plan is to appeal to some of the 4 billion viewers who watch the Olympics when the event takes place, and to help focus viewers on the less popular sports which tend not to get coverage in between the main Olympics coverage.