Sky Sports will dedicate an entire channel to darts this Christmas.
Sky Sports Darts will launch on December 18th offering viewers over 370 hours of programming, including live coverage of the William Hill World Darts Championship.
The channel will offer 18 days of non-stop darts action, as the biggest names in arrows battle for the Sid Waddell Trophy in front of sell-out crowds at Alexandra Palace.
Barney Francis, Sky Sports Managing Director, said: “Sky Sports Darts will offer all the drama, excitement and atmosphere from Alexandra Palace for two weeks over Christmas. The channel will show every match live, all the build-up and analysis plus a fantastic schedule of features too.”
Phil Taylor, 16-time world champion, added: “It will be interesting to watch some of the old World Championships from the Circus Tavern again and compare it to now when we play darts in front of thousands every night at Ally Pally and the sport has its own dedicated channel. It shows just how far the sport has come.”