Advanced Television

Brits use holidays for TV catch-up

December 18, 2014

According to findings from BT, rather than making the most of days off from work to get away for a break, almost half of Brits (48 per cent) have used their holiday days to enjoy TV.

Two in five (42 per cent) telly fans claimed they intentionally booked annual leave for the purpose of watching TV.

The average person this year has used a day and a half of their holiday to curl up on the sofa and enjoy their favourite shows and over a fifth (22 per cent) of those has used their days to watch a TV series marathon. One in five people (21 per cent), who were falling behind on their favourite show felt that using their holiday days was the only way they could catch up.

With the end of the year fast approaching and holiday time needing to be booked, 16 per cent of TV fans intend to take time off in the run up to Christmas to catch up on their favourite shows.

According to the BT TV research, the top 10 shows that Brits will be watching in the run up to Christmas are:

  1. Breaking Bad

  2. Orange is the New Black

  3. House of Cards

  4. White Collar

  5. House

  6. Sherlock

  7. The Inbetweeners

  8. The Killing

  9. Doctor Who

  10. The Originals

According to Kate Dean, Director of content, BT TV, busy lifestyles often make it hard to keep up to date with favourite shows, meaning people can easily fall behind and feel out of the loop with telly chatter with family, friends and colleagues. “With so many good shows available, people often have a ‘must see’ list that they can’t find the time to get round to watching. With the ability to record or stream programmes, Brits can watch these shows at a time that is convenient to them. With Netflix now included in our BT TV package there are vast amounts of shows customers can enjoy,” she advised.

Categories: Articles, Consumer Behaviour, Research