Advanced Television

Second screens drive social TV market

February 2, 2015

The social TV experience takes television viewing one step ahead by allowing users to interact with other viewers while watching a regular broadcast programme. Opening up traditional television to the intriguing world of the Internet, social TV provides a new definition to the concept of socialising over TV, according to a report from GIA.

Social TVs enables

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Categories: Articles, Companion devices, Consumer Behaviour, Equipment, Markets, Mobile, Portable Media, Research, Social Media