The majority of brands who invested in advertising during Sunday’s Super Bowl failed to integrate TV advertising campaign buys with their online and mobile presence during the big game, according to a study conducted by wywy, a cross-screen advertising and real time TV-ad tracking company.
For 56 different US TV commercials
This content is restricted to site members. If you are an existing user, please login. New users may register below.
Copyright Advanced Television Ltd © 2001–2019
Maintained by Elrond Limited