ABC, Yahoo expand content deal
March 13, 2015
Disney’s ABC and Yahoo US have announced an expansion of their content deal beyond their news divisions to include content from ABC entertainment programming.
Starting with a sneak peek at the next “Scandal” episode and a Jimmy Kimmel video, the Yahoo website will feature clips from Disney programming, including ABC and the Disney Channel.
“Good Morning America” will start a regular “Yahoo Your Day” segment, featuring experts from the website in areas like health, style and food. The companies said they will “deepen their collaboration” on news events like the upcoming presidential election, and content from Yahoo’s Katie Couric will be distributed across ABC.
The companies have been collaborating for three years, with ABC News content featured on Yahoo. The companies say some 129 million people per month see their content online.