Verizon Communications has unveiled FiOS Custom TV, a new batch of bundles that will become available to new and existing customers in the US starting April 19th.
FiOS Custom TV “is a simple way for customers to choose the types of channels they want without paying for those they don’t,” Verizon said. “We listened to what our customers want – millennials, cord shavers, cord cutters– and delivered Custom TV.”
Customers who sign up for Custom TV will get a “Base” (and ESPN-free) package with more than 35 channels – including the broadcast channels, CNN, HGTV, AMC, Food Network – plus two of seven available thematic “Channel Packs” that each offer ten or more additional channels.
FiOS Custom TV is starting off with Channel Packs in the categories of Kids; Lifestyle; News & Info; Sports; Pop Culture; Entertainment; and Sports Plus. Customers can change their Channel Packs after 30 days. Customers also have the option to add Channel Packs at any time for $10 each. The triple-play version of Verizon FiOS Custom TV starts at $74.99. The cheapest Custom TV plan will fetch $55 per month.
The top 13 pay-TV providers in the US, representing 95 per cent of the market, lost about 125,000 net video subs in 2014, according to Leichtman Research Group (LRG). Verizon, which ended 2014 with 5.64 million FiOS video subs, said many of its customers want more choice and flexibility in their TV service.