Shooting starts this week on Sky Italia’s latest 3D production. Last year Sky Italia beamed its Vatican Museums in 3D to subscribers but also to 2000 cinema screens in 60 countries in 3D. This latest documentary is focussed on Florence and its stupendous Uffizi Gallery, where the crew will take a 6K look at the gallery’s top tourist attractions including Leonardo Da Vinci’s ‘Adoration of the Magi’ which has recently undergone restoration.
This latest Uffizi show will also be captured in 4K and there are a couple of other similar projects in the pipeline for cinema release by Nexo Digital: Teatro alla Scala: The Temple of Wonders in 4K, and Leonardo da Vinci: The Ultimate Exhibition in 4K, which reportedly will be ready for screening this coming autumn.
The cinema screening of the Vatican Museum was a remarkable success, and took a staggering €2 million at the box office. While this doesn’t quite compare to Avengers: Age of Ultron, it remains the most watched documentary on art in theatres, ever.
Florence and the Uffizi will run for 85 minutes, and will be shot in 6K (for 3D) and down-converted to 4K/Ultra-HDTV.
Sky Italia’s subscribers remain happy with 3D, and insiders say they are growing in number with a core audience of some 430,000 subscribers and high satisfaction levels from viewers.