Advanced Television

Netflix rolls out makeover

June 16, 2015

Netflix has rolled out its first major website update in four years, optimising the streaming service for a mouse, trackpad, or touch screen. The update will make it “faster and easier to discover something great to watch”, according to Netflix Product Innovation Director Cameron Johnson.
“We’ve created a richer, more visual experience, and a website that works more like an app and less like a series of linked web pages. Information appears in-line and in context rather than on a separate page, which makes exploring the catalog faster than ever before”, Johnson continued. “When you hover your mouse over a title, you will now see a slideshow of images from that movie or show. We hope this slideshow will give you a better feel for what the show is about than reading the description alone. “

“Clicking on the title or synopsis opens an inline details pane, allowing you to browse episodes and read details and reviews. You can also explore similar titles by clicking More Like This, or jump off to titles from the same cast, genre or mood. Scrolling through rows is now much faster, with a mouse-click advancing a full row at a time. We’ve designed the website to work whether you are using a mouse, trackpad, or a touch screen. Touch screen users can tap to play or open details, and swipe to scroll through rows of titles,” explained Johnson.

The website is rolling out globally effective immediately and may take up to two weeks to reach all members, Netflix said in a blog post

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