Google is launching a free version of its music streaming service Play Music.
Google Play Music already has a subscription-based service, where users pay monthly to listen to an unlimited amount of tracks. The free version will be made up of curated playlists designed for different times of the day and tailored towards what listeners are doing.
The new service, initially only available in the US, will include adverts similar to the Spotify model. It uses Songza, an Internet radio app that Google bought a year ago.
Apple’s much new music service is due to launch on June 30th and will be free for the first three months.