Ericsson has announced that Swisscom has deployed its Video Storage and Processing Platform to power all of the time-shifted and cloud DVR features of its TV 2.0 offering. Live since April 2014, the highly successful service now has 564’000 subscribers, transforming subscriber retention and satisfaction.

“Our subscribers want flexibility in their TV services and greater freedom around what, when and where they watch the content of their choice,” says Dirk Wierzbitzki, Head of Wireline and TV, Swisscom. “Ericsson’s solution allowed us to leverage the capabilities of the cloud to bring to market a type of service that hadn’t been seen in Switzerland before; one which offers our viewers much more advanced replay and recording features. We’re delighted with the take up of Swisscom TV 2.0.

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