BT is launching a competition to find start-ups and entrepreneurs with innovative digital media and production solutions, with the winning idea potentially trialled by BT Sport. The initiative aims to find ground-breaking technology which could be deployed in sports broadcasting.
The BT Infinity Lab competition is being launched this week and will support and mentor the winner, who is striving to be at the forefront of digital innovation. The winner will receive six months support from BT’s research and innovation teams.
BT Sport, which has been heavily involved in sports media innovation since its launch in 2013, for example launching Europe’s first ultra HD live sports channel, will look to trial the winning technology or service. The winner will also receive six months membership of TechHub and gain access to their workspace and events. Entries are encouraged to focus on aiding a sports TV viewer’s experience through technologies including apps, augmented reality, as well as innovations in studio side production.
The competition is been backed by BT Sport presenter Jake Humphrey, who will be one of the members on a “Dragons’ Den”- style panel once a shortlist has been selected.
Humphrey said: “I’m a massive techie; I love the latest gadgets, technology and apps. During my time as a TV presenter I’ve also seen huge changes in the technologies and innovations being used by broadcasters and I can’t wait for the next invention. So, I’m delighted to be joining up with this initiative. My advice to entrants would be aim high, but be realistic in terms of how your innovations can be used in the real world.”