Prime Entertainment for Bein
November 3, 2015
Bein has signed a major framework agreement with Producer/Distributor Prime Entertainment Group for the launch of its Entertainment offer of 24 new channels.
The agreement starts in November 1st and will last at least until end 2017. The programmes will be available in several languages including English, French and Arab.
“The Middle East market was a little bit slow these last years, and in 2015 many big players came to us in order to finalize important package deals. For Bein it was very important to get high production value cinema related programs. This was part of their strategy in order to give this image of high quality, high standard Entertainment Channels. So it’s an even bigger satisfaction for us that they picked up our shows.” says David Freydt, Managing Director of Prime Entertainment Group