Imagen, a video management platform provider, has introduced new subscription services including extensive features and functionality with the latest generation of Imagen’s Online Video Platform. It allows content owners, such as independent production companies and sports associations, to increase revenue by building their own online TV channel or educational video service. This opens VoD to niche communities and businesses, rather than exclusively to big players like Netflix, iPlayer or Amazon.
Imagen lets content owners publish their videos via their own branded channel with all the controls they need to create tailored subscription packages, set access levels, pricing, and billing intervals, according to their audiences’ varied preferences.
Tom Blake, Chief Executive Officer of Imagen, said: “I am a massive fan of streaming services, watching what I want, when I want; but where can I go to watch all the matches from my county cricket team, football club or live performances of my favourite indie bands? Content and organisations I’d be willing to support and pay, were their videos made available in a simple to use online VoD player. At Imagen we want to change all this and allow fans to engage with their favourite sports, allow clubs and independent production companies to enjoy a revenue stream which they can re-invest in preserving their video archives or connecting with the next generation.”