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Amazon Prime Video for Australia?

February 29, 2016

Amazon’s subscription video service could soon be launching in Australia, where it would directly take on Netflix, Presto and Stan in the country.

The Australian Financial Review reports that Amazon wants to use the launch of its new motoring show with ex-Top Gear hosts Jeremy Clarkson, Richard Hammond and James May to give it big publicity opportunities.

The internet retail giant is said to be scouting the local streaming market, as well as holding talks with rights holders about possible launch deals.

However, it’s not believed that Amazon has inked any significant rights deals, and if it were to go ahead with an Australian launch it would be around August, which is when the new Clarkson show is tipped to. If the plans to launch in Australia don’t come to fruition, Amazon’s other option will be to license their new motoring show to a TV network.

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