Spain: Be Mad, new Mediaset DTT channel

Mediaset Spain is set to launch Be Mad, a new DTT channel targeted at young and urban viewers.

This will be one of the six channels to be launched in Spain over the next month following the government granting DTT licences last year. The others are Atreseries, from Atresmedia; 13TV; Ten owned by media group Secuoya; DKiss from Kiss TV and Discovery; and a new FTA Sports channel operated by Mediapro still to be known.

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