beIN launching beJunior channel
March 31, 2016
Studio 100 Media will create, supply and schedule a cobranded channel for the Middle East and North Africa region. The new channel “beJunior” will be available exclusively for pay TV subscribers of the beIN Media Group and is targeted at a children and family audience.
Studio 100 Media will provide the whole on air set up of “beJunior” including on-air designs as well as the scheduling and whole programme supply. Based on the concept of Studio 100’s “Junior” pay TV channel in Germany, Switzerland and Austria the new channel will broadcast programmes from Studio 100’s library of classics as well as modern CGI series.
Patrick Elmendorff, CEO Studio 100 Media: “We are delighted to build up a twin network to our “Junior” channel in collaboration with the beIN Media Group. The new channel will be based on the established concept of “Junior” but always with special regard to the viewing habits and requirements of the audience of MENA region. Our channel offers a wide-ranging and unique line-up of programmes for boys and girls alike which we are sure will entertain and be loved by the kids and their families in the Middle East and North Africa region.”