Live streaming booming
May 25, 2016
Meanwhile, social media companies understand the rising value in live video as well. For example, Facebook now allows premium content publishers to bring their official live streams to the Facebook Live platform, via media partners including Ooyala. Momentum for it is growing: BuzzFeed counted 800,000 concurrent Facebook viewers tuning in to watch a 45-minute live feed on how many rubber bands it takes to explode a watermelon.