Fox picks Ericsson for Middle East playout
June 6, 2016
Ericsson has signed an exclusive multi-year contract with Fox Networks Group (FNG) Middle East to provide playout services for three new HD channels.
The new channels – Fox Action Movies, Fox Family Movies, and FX – will be broadcast from Ericsson’s broadcast and media services hub in Abu Dhabi and will be available 24 hours a day. The channels will provide innovative entertainment programming, ‘subbed and dubbed’ family oriented programming, drama and comedy programming tailored to a Middle East audience.
Sanjay Raina, General Manager and Vice President of Fox Networks Group Middle East, says: “We have launched these three, sharply defined channels to fill a void in the current Middle East broadcast landscape. Fox Family Movies HD has been designed specially to feature some of the greatest and most beloved family films that are safe for kids and fun for the whole family. Fox Action Movies HD showcases some of the biggest, most popular and iconic action features from around the world. While FX HD breaks new ground with high-quality drama series, edgy movies and unconventional series. We’re pleased to extend our relationship with Ericsson, our trusted partners for playout services in the region.”