MENA viewers to get Euro 2016 in 4K
June 8, 2016
By Chris Forrester
Qatar-owned Es’hailSat is working with beIN to show live coverage of the upcoming UEFA Euro 2016 football in 4K. Transmissions will be from Es’HailSat’s 26 degrees East slot (which it shares with Arabsat).
Es’hailSat says the beIN broadcasts will be the first-ever in the MENA region to transmit live 4K sports to viewers. “beIN currently broadcasts premium live and exclusive sports content to more than 3 million subscribers in the region,” says the company. “And with 4K offering viewers super sharp picture quality, beIN will be able to provide the ultimate on-screen football experience to viewers, thanks to the near lifelike quality of high resolution 4K which is set to become the next TV technology revelation.”
beIN Media Group Deputy CEO, Yousef Al-Obaidly said: “We are extremely excited to collaborate with Es’hailSat in launching our 4K channel. This launch enables beIN subscribers to watch and enjoy UEFA Euro 2016 in 4K. This demonstrates beIN technology leadership within the pay-TV space. It also demonstrates Es’hailSat and beIN ability to stay ahead of our competition in bringing the best-in-class TV experience to our subscribers”.