France: 6play catch-up passes 10m users
June 30, 2016
From Pascale Paoli-Lebailly in Paris
The new version of M6’s replay service 6play now has 10 million registered users, some six months after being relaunched.
Its audience is an average of 110 million views each month across all screens, which is a 50 per cent growth from December 2015 to May 2016.
The recent launch of new service Refresh, that offers a summary of all M6 channels’ shows from mobile app 6play, has meanwhile reported 2 million videos viewed in just two weeks.
M6 Group revamped its catch-up TV service in December 2015 for mobile usage on laptops, tablets and smartphones. The service includes content from channels M6, W9, 6ter as well as from specific digital nets such as Crazy Kitchen and Comic.