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Nielsen: Pay-TV losing 2.3% subs in 2016

August 1, 2016

The number of US pay-TV subscribers is down 2.3 per cent from last year according to estimates for August from Nielsen.

The biggest losses are in cable networks.  Most impacted are networks owned by Discovery, Disney, Comcast’s NBCUniversal unit, Time Warner and Viacom.  Fox networks fared the best, while AMC and Scripps Networks cable channels fell somewhere in the middle. Discovery Family Channel was down 4.5 per cent, and Scripps’ Travel Channel was down 4.1 per cent.

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