MONDO to join SVoD platform VRV
September 30, 2016
MONDO is set to bring its unique style of adult animation to VRV, the newly announced video experience from Ellation that launches later in 2016.
MONDO’s new channel, “MONDO Premium,” joins a growing list of partners on VRV, including Crunchyroll, Nerdist, College Humor, Geek & Sundry and Seeso.
Ellation is majority owned by Otter Media, a joint venture between AT&T and The Chernin Group. For MONDO, VRV will be the exclusive U.S. SVOD home to a wide range of animated shows, movies and shorts created with animation “superfans” in mind. MONDO is programming the channel to appeal to 18- to 34-year-old fans, at the upper end of its audience demographic.
“Young adults have clearly embraced animation on all platforms, both traditional broadcast and cable as well as digital, where MONDO has amassed more than 3 billion views,” said MONDO founder and CEO John Evershed. “As Ellation has already shown with Crunchyroll, there’s a large audience willing to pay a monthly subscription for great story-driven, episodic animated content. All of these factors make VRV a great next step for us, especially as we focus on delivering longer, ‘binge-worthy’ versions of our series with even higher production value.”