Australian free-to-air digital TV platform Freeview has announced that its world-first mobile app, delivering FTA TV channels with just one click, will launch in November. The new live streaming service is branded Freeview FV and will deliver TV into viewers’ hands, extending viewing out of the home.
Offering a new TV experience with more than 15 free-to-air channels delivered live from Freeview members, the free Freeview FV mobile app also features catch-up content from all the free-to-air networks – on the go, in a single app.
“For the first time globally, an FTA industry has united to create and deliver a powerful consumer experience,” declared Freeview CEO Liz Ross. “Freeview FV will deliver fantastic choice and convenience in one place, it is simple and-easy to-use, and it will meet the needs of audiences wherever they may be. From live streaming news and current affairs during the morning commute to catching-up on a favourite TV programme on the way home, Freeview FV will completely revolutionise access to the free-to-air TV offering in Australia.”
Freeview FV features will include:
Freeview notes that Australians’ TV viewing habits have changed dramatically and says that the launch of Freeview FV in November is an exciting step forward for Australian FTA TV as the industry continues to evolve and retain its position as a global leader in innovation.
Freeview FV will be available to all Australians through their mobile devices and will be measured and reported through OzTAM VPM.
The Freeview FV mobile app brand joins Freeview’s existing hybrid TV service, FreeviewPlus.
More details will be announced shortly.