Advanced Television

Westworld sets Sky Atlantic audience record

October 13, 2016

The first episode of Westworld has been watched by a consolidated audience of 1.84 million, making it the biggest launch of a new series in Sky Atlantic’s history.

After being watched by an overnight audience of 458,000 on October 4th, more than 1.38 million viewers have taken advantage of catching up on the show flexibly over the following seven days, through their Sky+ recordings and on demand. The figure will increase even further once viewing through the Sky Go app and online streaming service NOW TV is taken into account.

Westworld’s consolidated audience of 1.84 million beats the launches of all other brand new series in Sky Atlantic’s history, including the first seasons of both Game of Thrones (1.45m) and Fortitude (1.74m).

Zai Bennett, Director of Sky Atlantic, said: “With an A-list cast, incredible visual effects and a story-line that gets you immediately hooked, it’s great to see that so many of our customers are enjoying Westworld as much as we are. This HBO series is one of the most talked about shows of the year, and anticipation has never been higher to find out what happens next.”

Categories: Pay TV, Research