Advanced Television

Intel buys VR start-up Voke for immersive sports

November 4, 2016

Intel has bought California-based Voke which specialises in delivering immersive viewing experiences of live events. Intel said the deal will accelerate its strategy to build a broad portfolio of solutions to deliver “new, immersive sports experiences for athletes, fans and content producers”.

Voke’s proprietary stereoscopic capture system offers a natural view of the action, allowing fans to see realistic proportions and depth. Its ‘TrueVR’ experience can be accessed from PC, tablet, phone and VR headset. “The Voke team brings more than 20 years of VR expertise, and they’ve captured the attention and the imagination of broadcasters, leagues and teams with their technology and what’s possible,” said James Carwana, general manager of the Intel Sports Group.

Intel created its new Intel Sports division earlier this year following its March acquisition of Replay Technologies – which, through its freeD format, uses high-resolution cameras and graphics to let viewers experience sporting events from multiple angles.

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